Makeup artist-turned-influencer @annapetrosian (1.3 million followers) had been working for ten years as a professional makeup artist, and she was discovering gaps in the market. She was looking for quality, high-efficacy cosmetics that got the job done with a single application. Plus, she was having trouble finding shades to represent the reality of her diverse range of clients’ skin. Her clients would book her out months in advance knowing she was able to mix existing shades and brands to get the right looks. And so, Dose of Colors was born—a line of cruelty-free, long-lasting, and ultra high-pigment color cosmetics. The Liquid matte lip (pictured) is a fan favorite—especially in truffle and stone.
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